Idaho Falls' Homegrown
AI Automation Company

Most CRMs are built for everyone, which means they're perfect for no one. Ryan built a CRM designed around exactly how a specific business operates — the fields that matter, the workflows that actually get used, and nothing else. No six-month implementation. No dedicated IT person. No monthly invoice that makes you wince. Just the right tool, built right.

A call comes in. The agent answers it, understands it, routes the right message to the right staff member, schedules a follow-up, and documents the entire interaction — all without a human touching it. Business owners who have it installed don't know how they managed phones before. The ones who've seen it demoed want it immediately.

The app learns any product or service, then drills a salesperson relentlessly — throwing real objections, testing their responses, and scoring their performance. By the time they're on a live call, they've already handled every version of 'no' a hundred times. They stop winging it. They start closing.

He built a dynamic interview screener while walking the aisles of Costco with his family — in between grabbing a crate of water and debating which rotisserie chicken to get. The system screens candidates, scores them, and hands hiring managers only the people worth their time. It was running before he got home.

A team closes a project, punches in the number, and every person instantly knows their exact cut. No spreadsheet arguments. No awkward conversations about who did what. No waiting on someone to run the math. Just clean, automatic, transparent compensation — the moment the deal is done.

After a Chamber of Commerce lunch, Ryan looked down at a stack of cards and thought — there has to be a way to follow up with every one of these people accurately and fast, based on what their company actually does. By the next day it existed. Snap a photo of a card, and the system reads it, figures out exactly how your business can help that person, and fires off a personalized email before the coffee from that lunch wears off.

Someone asked if it was possible. Ryan built it. That's the whole story — and also kind of the whole point. The question of whether something can be built is rarely the interesting one. The interesting question is how fast, and how well.

He'll be out shopping with his family, decide he wants dinner handled, and have his AI agent call a restaurant and place the order. Sometimes he points it at friends and family just to see what happens. It can be handed any goal for any call and it figures out how to get there. He built it to show businesses what's possible. He kept it because it's genuinely useful — and occasionally just fun.